Created by Korean digital design leader d’strict, ARTE MUSEUM DUBAI, is the Middle East's first immersive exhibition space, opening in 2024. The 30,000-square-foot venue reimagines nature and art through new media, blending reality and fantasy with digital technology.

Visitors explore zones featuring towering waterfalls, Eastern and Western art heritage, and desert scenes filled with majestic, hand-colored animals. Each artwork offers a vivid, multi-sensory journey, with immersive soundscapes and custom fragrances, for a fully enveloping experience.

The exhibition also includes ARTE TEA BAR, an interactive teahouse experience enriched with media art.